Last updated: September 2017.
If you have any questions, comments or suggestions, please contact us at

To the end user: 

Zhe Jiang Echo Education Information Consulting Co., Ltd. (hereinafter referred to as "Echo", "we" and "our") knows about the importance of privacy to you and make every effort to protect your privacy. Please read, understand and agree to this Privacy Policy (hereinafter referred to as "this Policy") before submitting personal or private data to Echo.

The purpose of this policy is to help you understand the following:
1. How can Echo use your personal data?
2. How can Echo use cookies and similar technologies?
3. How can Echo  disclose your personal data?
4. How to access or modify your personal data
5. How can Echo  protect your personal data?
6. How can Echo deal with personal data of children?
7. Echo third party providers and their services?
8. How is your personal data transferred around the world?
9. How is this policy updated?
10. How to contact Echo?

This policy sets out how Echo to deal with your personal and privacy data. This policy does not address all possible data processing scenarios. Information on the collection of product or service-specific data is published in the Supplemental Policy. It is recommended that you read this policy and any supplemental policies to fully understand the privacy policy of specific products or services.

1. How can Echo use your personal data?

Personal data refers to information that can determine an individual's identity when used alone or in combination with other information. Such data will be collected when you use Echo Products or Services, including name, date of birth, address, identity card number, phone number, account number, photo, and the location and date of access to the product or service. You will only collect and use your personal data for the purposes described in this policy. Here's an example of how we might collect personal data and how we might use it:

1.1 Personal data collected by Echo collection

We collect some personal data, including name, profile photo, phone number, email address, age and location. Here's an example of the personal data types that we collect.

(A) the data you submit directly: many of the services that will make you create an account or profile. You may need to provide account information such as email address, shipping address, phone number, product information, purchase time and payment method. If you use Echo Services to share your content with your friends, we may need your contact information, including your name, profile photo, phone number, and email address. Some of the services that allow you to communicate with others and share information. All such communications are safe. If you encounter any errors while using the easy-to-use device or application, you can choose to send the error details to the Echo port.

(B) Service usage data: We collect system and application data from your device, including device name, system and application version, locale and language settings, device version, device identification (IMEI, ESN, MEID and SN) , Geographic location (such as the location where the device is located), the service provider network ID (PLMN), usage preferences, and IP address. We also record the data accessed by the service access time, the search query entry, and the cookie on the device.

(C) Third party data: We may also obtain information about you from public and commercial sources where permitted by law. We also get information about your data from third-party social networking services, such as when you log in to our site using Facebook or Twitter account.

1.2 How can Echo use your personal data? 

We will use your personal data for the following purposes:

(A) fulfill the order; deliver, activate or verify the product or service; make changes to your request; and provide technical support.
(B) contact you with your express consent; send you information about the products and services you may be interested in; invite you to participate in Echo promotion and market research; or send you marketing information. If you do not want to receive such information, you can unsubscribe at any time.
(C) send you notifications of operating system or application updates and installs.
(D) to provide you with personalized user experience and personalized content, and activate after-sales service.
(E) Conduct internal audits, data analysis and research to improve our products and services.
(F) Analyze business operational efficiency and measure market share.
(G) improve customer communications and ensure that customers provide safe and quality services.
(H) troubleshoot errors when you choose to send us an error detail.
(I) synchronize, share and store the data you upload or download, and the data required to perform upload and download.
(J) improve our damage prevention and anti-fraud programs.

1.3 location-based services

When you access certain location-based services, such as performing a search, using navigation software, or viewing a location, you can collect, use, and process the exact location or ambiguous location of your device. Echo to use these location information to provide the above services. (IMEI, ESN, MEID, and SN), device type, model, and real-time location data (available via GPS, WLAN, and service provider's network ID). Echo to collect location data is intended to provide and improve location-based products and services.

We'll ask you for which applications to enable location-based services. You can choose to turn off location-based services on your device and refuse to share your location data. For more information on how to disable location-based services, contact your network operator.

1.4 Collection and use of non-identifying data

Non-identifying data refers to data that can not be used to determine personal identities. For example, I would collect aggregated statistics, such as site visits. The purpose of this data collection is to understand how users use their own websites, products and services. In this way, Echo to improve their services can be better to meet customer needs. May, at its discretion, collect, use, process, transfer or disclose non-identifiable data for other purposes.

We will try to isolate your personal and non-identifiable data and use these two data separately. If the personal data is doped with non-identifying data, it will still be treated as personal data.

2. How can Echo use cookies and similar technologies?

2.1 Cookie

To keep your site running, we sometimes store small data files called cookies on your computer or mobile device. A cookie is a plain text file that a network server stores on a computer or mobile device. The contents of the cookie can only be retrieved or read by the server that created it. Each cookie is unique to your web browser or mobile application. Cookies usually contain identifiers, site names, and some numbers and characters. With cookies, the site can store data such as user preferences or merchandise in the basket.

Most large sites or Internet service providers who use cookies are designed to improve the user experience. With cookies, the site can remember the user's single visit (using session cookies) or multiple visits (using a permanent cookie). With cookies, the site can save settings, such as the language of the computer or mobile device, font size, and other browsing preferences. This means that users do not need to reconfigure user preferences on each visit. If a site does not use cookies, the site will see it as a new visitor every time the user opens the page. For example, if you log in to a site and go to another page, the site will not recognize you and you will be logged out again.

IF will not use the cookie for any purpose other than the purpose described in this policy. You can manage or delete cookies based on your preferences. For more information, see You can clear all cookies saved on your computer, and most web browsers have the ability to block cookies. But if you do so, you will need to change your user settings each time you visit our website. For more information on how to change your browser settings, visit the following link: , and .

2.2 website beacons and pixel tags

In addition to cookies, we also use other web technologies such as website beacons and pixel tags. For example, an email sent to you may contain a click URL that links to the content of the site. If you click on the link, you can track this click to help us understand your product and service preferences and improve customer service. A website beacon is usually a transparent image embedded in a website or e-mail. With the help of the pixel tag in the email, we can see if the email was opened. If you do not want your activity to be tracked in this way, you can unsubscribe from the mailing list at any time.

2.3 Do Not Track (do not track)

Many web browsers feature the Do Not Track feature, which allows you to publish Do Not Track requests to your website. At present, the major Internet standards organizations have not set up policies to determine how the site should respond to such requests. But if your browser has Do Not Track enabled, all sites that are easy to find will respect your choice.

3. How can Echo disclose your personal data?

Echo will not sell your personal data to a third party. However, you may disclose your personal data in the following circumstances:

3.1 Disclosure in the event of a clear consent: You will be able to share your personal data with other parties after obtaining your express consent.

3.2 Disclosure of Subsidiaries: Your personal data may be shared with Echo Affiliates. As a policy, we will only disclose the necessary data.

3.3 Disclosure to Authorized Partners (hereinafter referred to as "our partners"): Some of the services provided by our partners are provided by our partners. E-mail may share some of your personal data with partners to provide better customer service and user experience. For example, when you buy online products, you may have to share your personal data with your logistics service provider to arrange delivery or arrange a partner to provide services. We will only process your personal data for a specific, clear and legitimate purpose and will only disclose the data necessary to provide the Services. Echo-owned subsidiaries or partners are not entitled to use shared personal data for any other purpose.

3.4 Disclosure based on legal or reasonable grounds: Oral may disclose your personal data if required by law, legal process, litigation or public and government authorities. In some jurisdictions, if your mouth is involved in reorganization, consolidation or bankruptcy and litigation, your personal data will be disclosed to the counterparty. E-mail will also disclose your data in the presence of reasonable demand, such as for the implementation of the terms and conditions and the purpose of protecting customers.

4 How to access or modify your personal data?

You may manage your personal data, such as your account information, at any time, in accordance with the terms and conditions of the Echo terms. You should ensure that all personal data submitted is accurate. Echo to do will try to maintain the accuracy and integrity of personal data, and update these data in a timely manner.

You have access to your personal data, except for certain legal exceptions. If the privacy and information laws of certain jurisdictions are different, we will comply with these laws. If you would like to exercise data access, please email us at For security reasons, you may need to provide a written request.

You also have the right to delete or modify any personal information about us about you. You may delete or modify such information at your request. To make such a request, please contact us by email at We will refuse to process the request if we have reasonable grounds to believe that these requests are deceptive, can not be implemented or if local law does not provide access.

5 How can Echo protect your personal data?

Echo to pay attention to personal data security. We take industry standards practices to protect your personal data against unauthorized access, disclosure, use, modification, damage or loss of data. We will take all reasonable measures to protect your personal data. For example, we will use encryption to ensure data confidentiality; we will use trusted protection mechanisms to prevent malicious attacks on data; we will deploy access control mechanisms to ensure that only authorized personnel can access personal data; and we will hold security And privacy protection training courses to enhance employee awareness of the importance of protecting personal data.

We will take all reasonably practicable steps to ensure that no relevant personal data is collected. We will only retain your personal data within the time limit required for the purpose of the policy, unless you need to extend the retention period or be legally permitted. We will try to protect your personal data, but please note that any security measures can not be impeccable.

6 How can Echo deal with children's personal data?

Our products, websites and services are mainly for adults. Children should not create their own user accounts without the consent of their parents or guardians. For the collection of personal data of children by parental consent, we will only use or disclose this data subject to the law, the parent or guardian explicitly agrees or protects the child. Although local laws and customs have different definitions of children, we treat any person under 13 years of age as a child.

If you find that you have collected your personal data without the prior consent of your parents, you will try to delete the data as soon as possible.

7 Third party providers and their services

To ensure a smooth browsing experience, you may receive content or web links from third parties (hereinafter referred to as "third parties") that are outside eBay and its partners. There is no control over such third parties. You can choose whether to access links, content, products, and services provided by third parties.

Echo to control third party privacy and data protection policies, such third parties are not subject to this policy constraints. Before submitting your personal information to a third party, please refer to these third parties' privacy policy.

8 How can your personal data be transferred around the world?

Echo provides products and services through resources and servers all over the world. This means that your personal data may be transferred to other jurisdictions outside of your country or region where you are using your product or service, or subject to access from these jurisdictions. Such jurisdictions may have different data protection laws, or even laws. In this case, the gateway will ensure that your data is adequately protected by all applicable legal and regulatory requirements. For example, Echo will ask you to agree on the transfer of personal data across the border, or implement security measures such as data anonymity before cross-border data transfer.

9 How is the policy updated?

The right to renew or revise this policy from time to time. Yi will send change notifications to you through different channels. For privacy policy changes, we will publish the latest version of privacy policy on our website. We will also issue separate notifications to you, such as electronic notifications, to remind you of any changes in your privacy policy.

10 How to contact Echo?

If you have any questions, comments or suggestions, please send email to to contact us or submit it to our global office.
Important: in view of local laws and language differences, the local language version of the easy access privacy policy may differ from this version. If any discrepancies arise, please use the local language version.

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